enters the Omni-wallet into the system

Ladbrokes enters the Omni-wallet into the system

The British betting operator Ladbrokes continues to work actively in the market, introducing a useful functionality for customers. In early December, it became known that it launched a universal wallet which two categories of betters – offline and online users – can take advantage of.

Ladbrokes enters the Omni-wallet into the system

In the company Ladbrokes , this universal wallet was called “Omni”. The organizers will start the option of processing financial transactions in 500 branches of the BC Ladbrokes. It is reported that the “Omni-wallet” developers integrate the system of rewards to customers of the BC into the platform of Ladbrokes The Grid loyalty card and mobile app.

Thus, the British bookmaker is trying to implement a platform for instant payments. The system is designed for online players for Britons who use the Fixed odds betting terminals (FOBT), as well as for FPS customers.

The new feature allows Ladbrokes customers to add a win to the universal wallet. Due to the omni-wallet, a person can cash out the earned money in any branch of the company Ladbrokes in the UK.


It is reported that the option of a universal wallet will first work in the slot machines of the bookmaker office, and by the New Year the organizers promise to equip more than 7,000 self-service terminals in all places.

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Darren Calvia, head of multichannel products at Ladbrokes Coral, commented on the launch of a universal wallet:

“Customer satisfaction is the foundation of everything we do, and we are proud that the Omni wallet Ladbrokes is now the industry’s leading multi-channel solution. Customers began to use the “The Grid” offer at Ladbrokes bets, and now we give them more choice and control, but they prefer to bet with us. We offer the same great experience with cash or an online wallet through all channels: offline, online and on mobile devices. This launch is an excellent example of the benefit of being part of the Ladbrokes Coral multi-brand group, as we were able to learn from the long-established Coral omni-wallet solution, the Connect cards and add-ons.”

Let’s remind, Ladbrokes is one the oldest known authoritative leading UK bookmaking companies based in 1902, and about 3500 plus betting stores serve in the Great Britain today. In addition, Ladbrokes has an excellent website through which you can enjoy online casino gaming and sports betting on the events.

Visit Ladbrokes online today and open an account here!

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